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	<title>Comments on: Impetus Behind 360: High/Low Effect and the Internet</title>
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	<description>a conversation about industry gaps</description>
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		<title>By: Todays Current Events in the Environment &#187; Alert - environment effect</title>
		<link>http://adbridge.wordpress.com/2008/04/07/impetus-behind-360-highlow-effect-and-the-internet/#comment-13</link>
		<dc:creator>Todays Current Events in the Environment &#187; Alert - environment effect</dc:creator>
		<pubDate>Mon, 07 Apr 2008 17:03:21 +0000</pubDate>
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		<description>[...]  Impetus Behind 360: High/Low Effect and the Internet  By karenbrooks  &#8230; is the perfect environment for connections planning. Kincaid says the other catalyst behind 360 advertising is the internet. If online promotions are not absolutely integrated with their offline branding the effect is disruptive. &#8230;   AdBridge - http://adbridge.wordpress.com [...]</description>
		<content:encoded><![CDATA[<p>[...]  Impetus Behind 360: High/Low Effect and the Internet  By karenbrooks  &#8230; is the perfect environment for connections planning. Kincaid says the other catalyst behind 360 advertising is the internet. If online promotions are not absolutely integrated with their offline branding the effect is disruptive. &#8230;   AdBridge &#8211; <a href="http://adbridge.wordpress.com" rel="nofollow">http://adbridge.wordpress.com</a> [...]</p>
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